Masonry Magazine November 2006 Page. 55
serves the interests of both local and national marketing efforts.
"There are many other areas where national associations are working to assist the regional associations to protect or increase their market share, including providing marketing tools, such as promotional magazines for architects, specifiers, builders and end-users, as well as providing technical support and working to develop codes and standards," he added.
"The regional masonry industry needs to continue to present itself as part of an over-arching, unified industry voice to increase its own market share," he pointed out. "It was difficult for code makers, consumers and architects to decide on masonry systems when individual masonry companies were speaking only for themselves and trying to make sales. Consistent and persistent advocacy is the key to success."
For more information on RMMI, visit www.rmmi.org.
Denver
The U.S. Green Building Council's (USGBC) Greenbuild International Conference & Expo will be held at the Colorado Convention Center in Denver, Nov. 15-17. This conference and expo brings the industry together under one roof. Three days of extensive educational programming, workshops, a vast exhibition floor and ample networking events give you unrivaled opportunities to learn about the latest innovations, exchange ideas, and develop new business relationships. Learn about the leading edge of the building and construction industry, including the latest updates and expansions of the LEED Green Building Rating System.
For more information on USGBC or to register for the conference or expo, visit www.greenbuildexpo.org.
Florida
The Florida Masonry Apprentice & Educational Foundation Inc. will hold its Foundation Golf Tournament at the Forest Lake Country Club in Ocoee, Fla, on Thursday, Nov. 16. Registration begins at 10 a.m., with a shotgun start at noon.
The cost to participate is $500 per four-person team, which includes golf, dinner and tee sign. Hole sponsorships are available for $125 per hole, with volume discounts available, while beverage station sponsorship is $250. Additional sponsorships are available.
Those who are interested need to sign-up early as the field is limited. If you have questions or need directions, please call Mary Jane Mueller at (321) 286-6560 or Al Herndon at (904) 838-6531. Registration forms are available online at www.masonryeducation.org/calendar.htm.
Hawaii
MCAA members will convene at the 2006 Midyear Meeting in Maui, Hawaii, Nov. 8-11. Members will discuss current and future MCAA initiatives, as well as